The Problem with Counterfeits


I wrote this a few weeks ago and never got it finished.  Today I heard of another co-op trying to bring “fake” Ergo’s into the US and figured it was time to get this post moving.  It’s time to talk about the counterfeit carriers out there.

If you’re here hoping to see a picture of yours to confirm it’s authenticity, you won’t find it here.  No pictures, no proclamations of fake versus real.  Because the fakes keep changing.  And we’d hate for a hopeful mama to continue to use a counterfeit carrier because it didn’t look like the “fake” we had in our area.

If you’ve just started using baby carriers and are just learning about how these tools can help your daily life, this might be new news to you.  Most of the babywearing community is aware that there are “fake” carriers out there.  

Ergo is working diligently to slow down the counterfeiters. They have new logos, new boxes, and labeling that you may have already seen (along with some other changes).  

I had the opportunity to talk to an Ergo representative at the recent International Babywearing Conference for 2012 held in Washington D.C., a little over a month ago.  Let me tell you, she cares.  Cares about the company, cares about the carriers, and cares about the babies worn in those carriers.


If a deal sounds too good to be true… it probably is.

Counterfeiters are smart, and getting smarter by the day.  Even the Ergo customer service tech I spoke to recently said it can be REALLY REALLY hard to spot some of the counterfeits. So please, for brands with known counterfeiting… buy from someone authorized (email the company to ask if their website doesn’t say), do your research, or ask for proof of authenticity or sale.  Or ask whoever you buy a used one from for proof it’s authentic.  A receipt from the retailer, etc.

Our group is aware of counterfeit carriers made to resemble/ replicate/ copy/ pretend to be Ergo, Beco, and Freehand.  There may be more out there, but those are the ones we are aware of.  Each of those websites has more information on the counterfeit issue.



It’s truly a sad day for us when we hear of another fake coming through our area. Sad for the mama, who had hopes of a high resale to get something else.  Sad for anyone else who was considering purchasing it.  When we know better, we do better.  That’s why sifting through the confusing and misleading information is so important.  So we can all be a little more aware for tomorrow.

We’ve heard about local co-ops selling fake carriers… knowingly.  We REALLY hope that if you ever see that you DO SOMETHING to help stop the cycle.



So now let’s get into the “why is that a problem anyway?”.  So what, isn’t it good enough?

Yes, they *may* be safe.  They *may* be super well constructed.  They may not though.  They have not been tested.  Not for metals.   Not for safety.  Not to make sure buckles don’t bust. Not to make sure nylon webbing doesn’t slip.  The counterfeiters copied/stole a company that DOES make good carriers.

Counterfeiting baby carriers is so bad on so many levels.  It makes people leery.  It HURTS those WAHM businesses WAHD businesses (because let’s face it, that’s where most of those carriers we love started off).  It makes it even harder for current WAHM/WAHD businesses to STAY in business.  It hurts resale values.  It hurts the babywearing community as a whole.

Do all mamas who make their own DIY carriers for themselves go through this testing?  Valid question, and no I’m guessing when someone local makes herself a ring sling she doesn’t do the steps above.  But she puts love and care into making them.  Choosing good quality materials to do so.  Making sure she is comfortable enough that she wants to put her own kids in there.

Babywearing International of Chicagoland doesn’t allow sales of counterfeit carriers.  We love to support each other, and do encourage local sales.  But we don’t support counterfeiters.  And we also keep an eye on local craigslist ads to make sure we don’t see them there either (and when we do we try and contact either the person or craigslist to have the listing removed).  If someone KNOWINGLY sells a counterfeit carrier, they will not continue to be part of our group.



Here’s a final thought (from a local member) on how counterfeiting is harmful, and what you can do if you see/hear about a counterfeit carrier:

Whether the carriers are safe or unsafe is a moot point.   Counterfeiting is stealing someone else’s intellectual property.  Instead of working to create your own thing, you are just copying what someone else already made to try to benefit from their hard work.  Morals aside, though, it’s illegal.  ICE and Homeland Security have started seizing websites known to be selling counterfeit Ergos and going after them.  But those counterfeiters in a foreign country are out of the reach of our government; however, US citizens who import the goods are not.  I would be wary as a coop organizer—then you’re technically selling counterfeit goods!  Ergo is a known brand and does not discount much; if they do, it’s clearly marked on their own website.  Buy from a store that is linked on their store locator and if the price is very different from msrp, be wary and do research.  People can see how this hurts consumers as well, who then want to sell their carriers and resale is hurt because proving your carrier is authentic has become an issue due to the counterfeits out there.  You can file a report if you see what you believe is counterfeit merchandise being offered for sale on the internet as well.  You file an online report and it will go into a queue for investigation by the US government.

1 thought on “The Problem with Counterfeits

  1. I love Babywearing International of Chicagoland because it gives me a chance to connect to other first time moms in an area I live in, and it is wonderful to know there are so many other moms who are pro- babywearing like me!!


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